a note from the person who made this

Why we built Meadow

Meadow is a gentle habit app for feeling better. It turns whatever movement you can manage today into a wildflower meadow that grows with you. It exists because of a bad back, a daily routine that worked, and a shelf of habit apps that all got the same thing wrong.

An isometric illustrated wildflower meadow with poppies, cornflowers and daisies, visited by a butterfly, a ladybird and a bumblebee one flower for every day you show up
the story, briefly

It started with my back.

In late 2024 I herniated a disc in my lower back, and spent the better part of a year in more pain than I knew existed. I couldn’t sleep for more than an hour at a time. Some days I could barely walk. I couldn’t chase my kids around any more, which was the part that really got to me. The stretches helped for an hour, and then the pain crept back.

By the end of 2025 I was desperate enough to try something odd. I pieced together seventeen gentle, tai chi-inspired movements, a minute each, and tested them in front of my in-laws’ full-length mirror over the holidays. It felt awkward. Then it felt good. Within a week the pain had eased, and within a month it was gone. So I kept doing them, twenty minutes every morning, and I’ve done them every day since.

The habit didn’t stick because I was afraid to break it. It stuck because I felt better.

Here’s the thing, though. Yes, that’s a streak, and no, the streak isn’t what kept me going. Nobody shows up for hundreds of mornings because they’re scared of a number resetting. I showed up because I could get out of bed without feeling like the tin man, because my mood was brighter, because I could feel it working. The feeling better was the whole engine.

I wanted a simple way to keep track of it: the days I moved, and how I felt afterwards. Every app I tried had it exactly backwards. They were built around the failure. Flames, chains, “don’t break it.” Miss a day because your kid is sick or life simply gets in the way, and the whole thing goes up in smoke and takes your motivation with it. Nothing did what I was looking for. So I built it.

Meadow is the app I wanted. Something that notices the days you show up and says nothing at all about the days you don’t. One wildflower for every day you move. A day count that only ever goes up. And quiet proof, from your own days, that moving helps you feel better, because in my experience that is the only thing that actually keeps you going.

— Spencer

Today's story in Meadow: The kettle, a painted kitchen scene with a steaming kettle and a 90-second read about consistency the kettle: a story about showing up
what we believe

Habits to help you feel better.

Everything in Meadow comes back to four ideas.

  • Consistency, not intensity.

    Twenty gentle minutes you will actually do beats the hour you won’t. Ten minutes is a win. Ninety seconds still counts. The bar stays on the floor so the habit survives your worst days.

  • There is no failure state.

    Miss a day, miss a week: your flowers are exactly where you left them and your day count never resets. Flowers cannot die and nothing can ever wilt. You cannot fail at feeling better.

  • Movement you already love counts.

    Meadow never tells you how to move. There are no workout plans and no exercise content. A walk, a swim, the garden, a dance while the pasta boils: the thing you were already doing finally counts.

  • Quiet proof from your own life.

    We do not make promises about how you will feel. Meadow notices what your days are telling it and hands the evidence back kindly, in your own words: “You felt better after moving in 9 of your last 12 sessions.”

made by WildcardWellness

A small company, one person, and a daily routine.

Wildcard Wellness is Spencer Lanoue’s wellness brand: a free twenty-minute tai chi-inspired bodyweight routine (seventeen gentle moves, a minute each), a simple way of eating, and a daily video of him doing the routine, shared with a few hundred thousand people on Instagram. Its motto is the one Meadow grew from: the goal is consistency, not intensity. Something is better than nothing.

Spencer is not a fitness guru, and Meadow is not a fitness app. He is a dad with a normal job who found something that helped, and wanted a kinder way to keep it going. Meadow is that.

ready when you are

Your meadow is waiting.

One gentle thing today, and your first wildflower blooms. Feeling better shouldn’t be something you can fail at, so we made sure you can’t.

Download on theApp Store
first week free — cancel anytime, your flowers stay